About Us
Our Story: The Ultimate Quest
The music pulsed, the crowd roared, and a thousand tiny lights danced on the horizon. For Chris and Jack, this was more than just a festival—it was our proving ground. Growing up in Melbourne, we'd been friends since we were kids, always on a quest for adventure and style. But as we looked around at the festival crowd, everyone seemed to blend into a sea of sameness.
We had a crazy idea: what if you could have eyewear that wasn't just about UV protection, but about making a statement? What if your sunglasses could be the ultimate accessory to help you stand out, be yourself, and attract that special someone across the crowd? It was at the Ultra festival that we soft-launched our first pair. The response was electric—our side quest to create unique eyewear was officially on.
The Sidequest Difference
This is where our story becomes your story. We're driven by a passion for simply making anyone look stylish while providing the best eye protection. That is commitment we have to our customers.
Built on Trust
Our co-founder, Jack, is a qualified optometrist who's worked in the eyewear industry for years. He’s obsessed with style and eye health, ensuring that every pair of Sidequest sunglasses doesn't just look good, but also offers UV protection and optical clarity.
Designed for You
We work with our partners to curate the most popular and unique styles—not to follow trends, but our goal is to set them. Whether you're at a music festival, playing outdoor sports or city street strolling, we believe your eyewear should be as individual as your journey.
Effortless Experience
We back it all with a customer experience that’s as effortless as our eyewear. From free shipping to easy returns, we want to make your side quest with us as smooth as possible.
Because life is a side quest. And every great adventure starts with a clear vision.